Well, that was a sneaky little week off!

And quite unintentional too. The reasons are rather boring and benign so I won’t bore you with the details. Suffice to say, this week...we’re back!

With a good one too. We go into the beast that is Facebook advertising. A key part of your marketing strategy as a solopreneur or small business (or any business to be fair!).

Most businesses don’t continue with Facebook ads after they’ve tried it once - usually because they’ve been a failure for them. But they don’t act on the right knowledge. Get that right in the first place and they can be your best source of profitable traffic.

So let us take you through it all!

In the Content Report this week, Mike talks about Routine = Results by Rob Moore. A great book that pretty much does what it says on the tin. We also have a chat about a real interesting take on business strategy by Jeroen De Flander.  

Let’s get to it!

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